Hearing The Cure’s “Boys Don’t Cry” at age ten threw Loig Morin’s life on a musical trajectory. With his third album, Citadelle, freshly launched off Canadian soil, the French musician is living out a dream.
Morin, who grew up in the Brittany region of France and moved to Vancouver a decade ago, stays true to his origins while drawing inspiration from his Canadian home. A memory of the breathtaking view of downtown Vancouver when he first moved to the city is prominent amongst his archives of inspiration. “The whole city was lying at my feet! Right in front of me,” Morin says in an interview with BeatRoute. “All these lights, all these buildings, so much food for imagination and a deep desire to build something new.”
It’s this layering of cultures — language over landscape — that deepens his work. Citadelle’s electro-pop arrangement is easy listening. Morin’s gentle, French lyrics are melodic, emotional — a stroll through the ups and downs the city offers. “The French language lends itself to wonder,” he says.
Coloured by the mentorship of prominent French musician William Sheller, Morin’s music continues to be shaped by “the French language and its poets, my Breton roots (Celtic) and my Moroccan and southern influences from my wife.”
Morin’s work will take on a symphonic adaptation when he plays with the Vancouver Metropolitan Orchestra on November 17th. “I’m talking to everyone when I sing,” he enthuses. Though Morin could not understand the lyrics of “Boys Don’t Cry” when he was a young boy in France, the feelings kindled in him an adoration that surpassed language. “I hope that the English-speaking audiences will be able to feel something close to what I felt then.”
Loig Morin performs with the Vancouver Metropolitan Orchestra on November 17 at the River Rock Casino in Richmond. For more information, visit https://vmocanada.com/.